Do you think the taller and skinnier can is contributing to a negative portrayal of body image?
I do not see this new type of can changing any thoughts about body image. If you think about it, the can itself does not look like a person. The fact that we relate an inanimate object or a product to a human being seems kind of wrong in the first place. I think the question is, do we relate ourselves to the products because Pepsi is marketing products in this way, because we feel that we have a personal connection with a product (that seems somewhat destructive), or because the National Eating Disorders Association is telling us that it is a person?
I wondering if we can really consider who is to blame for the relationship between a can of soda and a person, and where it started? Is it a bad thing to market a product as if it were a person? For example, is it bad to represent a phone as a person? ( ex: http://www.youtube.com/watch?v=SKG4B7wFJUo )
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